OLD TIME ADVERTISING
78THE VALUE OF ADVERTISING
I never thought much about advertising's role in our economy, in making mass production, feasible, until I majored in it at The University of Florida. Then, I came to understand that without advertising we would never have been able to create awareness of products, desire for them, demand for them. No amount of personal salesmanship could have reached the masses as effectively.
I'm sure there are, and always have been, abuses, but I believe the value of educating people about products far outweighs the abuses.
And, let's not forget that advertising has made mass media possible. By making newspapers, radio, television, magazines, all mass media, even the internet, profitable, the public has been entertained and educated with advertising paying the bill.
Aside from its social value, advertising has become a part of our culture, almost as much of Americana as apple pie. Many of the old icons are fun to remember - parts of our lives. So, if you are still with me, just for fun, try the quiz I have put together below.
Ye Olde Advertising Quiz
How old are you, and how well do you remember the best advertising from the past? This quiz contains slogans, icons, symbols and a few individual ads. Some products may be represented more than once. There are 50 questions, so each correct answer is worth 2 points.
As an old advertising man, I think my memory is right on all of these – but maybe not. Nobody’s perfect.
QUESTIONS:
1. Where’s the beef
2. You’ll wonder where the yellow went
3. Commander Whitehead
4. Aunt Jemima
5. When Better Cars Are Built
6. Think Small
7. Breakfast of Champions
8. I’d Walk a Mile for…
9. See the USA….
10. I dreamed I was a bullfighter in my….
11. Time to Retire
12. We’ll Keep the light on for you
13. I can’t believe I ate the whole thing
14. Mass transit (nuns in a van)
15. His masters Voice
16. 12 full ounces, that’s a lot, twice as much for a nickel too….
17. The Pause that refreshes
18. Wherever particular people congregate
19. Snap, Crackle and Pop
20. Manny, Moe and Jack
21. The man with the eye patch
22. You don’t have to be Jewish to love _____
23. Builds Strong bodies 12 ways
24. Uncle Ben’s ____
25. The sunshine State
26. The show me state
27. The garden State
28. Join the _________and see the world
29. A Little Dab will do ya
30. When it rains, it pours
31. Rinse so white, Rinse so bright
32. Lots more suds with __________
33. L S M F T
34. Put a _____in your garage, honey
35. Nobody’s Perfect (car with a flat tire)
36. The Uncola
37. Drink a ____________at ten, two and four
38. RC
39. Plop, Plop, Fizz, Fizz, Oh what a relief it is
40. It takes a licking and keeps on ticking
41. Fly the friendly skies
42. Go__________and leave the driving to us
43. You Meet the Nicest people
44. We’re Number Two - We try harder
45. Ask the man who owns one
46. ___ ____ green has gone to war
47. L A V A
48. 57 Varieties
49. 20 Mule Team
50. Take it off, Take it all off
51. (bonus question) "Good to the last drop"
ANSWERS
1. Clara Peller - for Wendy’s
2. “When you brush your teeth with pepsodent
3. Schwepps Tonic
4. Pancake mix
5. Ford will build them (circa 1946)
6. Volkswagen
7. Wheaties
8. a Camel (cigarette)
9. in your Chevrolet
10. Maidenform Bra
11. Fisk Tires
12. Motel 6
13. Alka Seltzer
14. Volkswagen
15. Victrola (very long ago)
16. Pepsi Cola (is the drink for you)
17. Coca Cola
18. Pall Mall Cigarettes ( I think – or maybe it was Chesterfields)
19. Rice Krispies
20. Pep Boys
21. Hathaway Shirts
22. Levy’s Bread (only on the East Coast, I think)
23. Wonder Bread ( maybe only on the West Coast)
24. Rice
25. Florida
26. Missouri
27. New Jersey
28. Navy
29. Brylcreme
30. Morton’s salt
31. Rinso (soap powder)
32. Super Suds
33. Lucky Strike Means Fine Tobacco
34. Dodge (may have been just regional)
35. Volkswagen
36. 7 Up
37. Dr Pepper
38. Royal Crown Cola
39. Alka Seltzer
40. Timex (watches)
41. United Airlines
42. Greyhound
43. on a Honda
44. Avis
45. Packard (automobiles)
46. Lucky Strike
47. LAVA hand soap
48. Heinz (catsup, etc)
49. Borax
50. A shaving cream – but I can’t remember which – maybe Burma Shave. If you know, give yourself and extra 2 points.
51. "And that drop's good, too." (Fannie Bryce as "Baby Snooks" on radio)
My Book
If you enjoy nostalgia, and particularly is many aspects of motorcycling in the '60s appeals to you, you might like my book, OVER THE HANDLEBARS. It is a collection of 24 short stories and articles, most of which were first published in motorcycle magazines in the 1960's. It is available through Amazon.com I also have written two other books about motorcycling availalbe from Amazon.com. You can read them on your computer for just $2.99. Go to motorcyclenostalgia.com.
And, if you enjoyed this hub, you may want to check out some of my others. I have now posted over 50 "hubs". Go to hubpages//dongately. To see them all, click on more.
CommentsLoading...
Interesting article on old ads. One of the great things about old time radio shows is that many contain those period advertisements. Time travel at its best!
I appericiate your effort its such a nice nice, and has very informative.
Where's the NUN from the Levy's campaign?
(NYC subway poster)










Seen On TV 2 years ago
Really Fun. I knew more than I thought I would at age 42. I gotta go "fill it to the rim with Brim" and catch my second wind.